Fashion Marketing & Communication
IED Barcelona is the only Spanish school offering Bachelor of Arts (Hons) validated by the University of Westminster. Since 2010, IED Barcelona offers the possibility of taking the three-year course entirely in English. This certification recognizes our formative quality and consolidates the international prestige of IED Barcelona courses.
- Language: English
- Credits: 360 UK Credits
- Duration: 3 years (6 semesters)
- Hours: Monday to Friday, full time
- Calendar: The academic year starts in October (1st year) and in late September (2nd and 3rd years)
BA (Hons) Fashion Marketing and Communication trains professionals in the strategic and executive fields, with the tools, knowledge and capacities required to create innovative ideas in the marketing and communication world. The contents and strategies of the course allow the graduates to work at companies of international level, create small ones or start-ups to implement innovative ideas. There are collaborations with companies and institutions of the sector, bringing the possibility of having contact with teachers and professionals with a wide experience and great recognition. Applied didactics are innovative, diversified and transverse, and permit development, not only professionally but also socially, thus obtaining a versatile profile.
Who is it for
The three-year course, taught in English, allows students to undertake a Bachelor of Arts validated by the University of Westminster. The aim is to train fashion marketing professionals perfectly adapted to the new reality of the current market and to the latest trends of the sector. Students will learn the operation and the cycle of brands, from production to sale, going deeply into marketing or communication depending on the specialization chosen. The teaching staff and collaborators are fashion professionals from prestigious signatures and brands with whom develop a myriad of projects and real cases.
Consumer analyst, buyer, fashion merchandiser, marketing strategist, professional influencer, digital content manager, fashion journalist/editor, public relations manager, fashion consultant, product manager, fashion events organizer, etc…