IED Barcelona offers four-year Undergraduate Degrees in Design which are equivalent to University Degrees (240 ECTS) with the aim of transforming passion, talent and creativity into knowledge and skills that will enable future design professionals to develop their careers in the world of Design, Fashion, Visual Communication and Management.

• Language: English
• Credits: 240 ECTS
• Duration: 4 years
• Schedule: Monday to Friday, full time
• Calendar: September – June

IED Visual Communication trains professionals to be capable of developing strategic, creative and artistic aspects of audiovisual communication, thus shaping a profile known as a ‘visual designer’, according to sector trends. Multimedia design, creating visual experiences and strategic gaming design are just some of the subjects students will learn about before they successfully enter the professional market in the fields of communication and visual creativity, advertising and new digital platforms. The school has ongoing collaborations in place with visual communication firms and institutions in the sector, and all of its teachers are working professionals (video designers, graphic designers, illustrators, multimedia animators, brand managers…). Project culture is the leitmotif of the entire learning process, and the school boasts a video and photography studio, a sound workshop, state-of-the-art audiovisual equipment and IT workshops.

The purpose of the course is to train specialists in visual communication who are capable of conceptualising, structuring and developing effective communication thanks to their command of the methodology, technique and technology trinomial. A graphic designer should be an expert using static and motion graphic arts in order to develop a company’s corporate branding and identity, as well as designing specific applications such as posters, packaging and signage.

The Undergraduate Degree in Graphic Design intends to train professionals in the image and visual communication sector. It is essential to have a crosssectional understanding of graphic communication and of all of the areas where it applies within industry and trade, and to see the project and the design as a communicative experience geared towards the user. Students will be able to specialise in graphic design, motion graphics and video, illustration and animation.

Graphic designer, creative director, art director, typographer, specialist in branding, corporate image, publishing, packaging, signage, posters, infographics, web pages motion graphics, storyboard, short films, video art, sound, illustrator, 2D animator.